Vietnam Coffee Market Trends and Forecast for 2025-2033

 Vietnam Coffee Market Overview

Base Year: 2024

Historical Years: 2019-2024

Forecast Years: 2025-2033

Market Growth Rate: 3.7% (2025-2033)

The Vietnam coffee market is experiencing steady growth, driven by increasing domestic consumption, favorable government policies, and the expansion of e-commerce platforms. According to the latest report by IMARC Group, the market size reached 70.7 thousand tons in 2024 and is projected to reach 101.5 thousand tons by 2033, exhibiting a CAGR of 3.7% during 2025-2033.

Dynamics of the Vietnam Coffee Market

Several elements are driving the expansion of the coffee market in Vietnam. The nation's emphasis on cultivating the Robusta type, recognized for its bitterness and increased caffeine levels, is aiding market growth. Furthermore, the rapidly growing café culture and increasing disposable incomes of local consumers are greatly enhancing market growth. The enactment of supportive government policies promoting agricultural progress and the rise of e-commerce platforms that make access to coffee products easier are additionally fueling the market.

Market Trends and Demand in 2024

In 2024, the Vietnam coffee market is projected to be mainly influenced by the rising domestic consumption and the growing popularity of specialty coffee establishments. The increasing disposable incomes and evolving consumer preferences for high-quality coffee experiences are facilitating this trend. Additionally, the implementation of sustainable agricultural practices and swift technological progress in coffee production are expected to improve product quality and output, further driving market expansion.

Vietnam Coffee Market Segmentation

The market report offers a comprehensive analysis of the segments, highlighting those with the largest Vietnam coffee market size. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.

The report has segmented the market into the following categories:

Product Type Insights:

  • Whole Bean
  • Ground Coffee
  • Instant Coffee

The Vietnam coffee market is segmented by product type into whole bean, ground coffee, and instant coffee. Each segment caters to different consumer preferences and brewing methods.

Distribution Channel Insights:

  • On-Trade
  • Off-Trade

The market is categorized by distribution channel into on-trade and off-trade sectors. On-trade refers to establishments like cafés and restaurants, while off-trade includes retail outlets and online platforms.

Regional Insights:

  • Northern Vietnam
  • Central Vietnam
  • Southern Vietnam

For an in-depth analysis, you can refer to a sample copy of the report:

Vietnam coffee market request sample report

Competitive Landscape:

The market research report also provides a comprehensive analysis of the competitive landscape in the market. It covers competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant. The report also provides detailed profiles of all major companies.

Key highlights of the Report:

  • Market Performance (2019-2024)
  • Market Outlook (2025-2033)
  • COVID-19 Impact on the Market
  • Porter’s Five Forces Analysis
  • Strategic Recommendations
  • Historical, Current, and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Structure of the Market
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic, and technological developments for business leaders in pharmaceutical, industrial, and high-technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology, and novel processing methods are at the top of the company’s expertise.

Our offerings include comprehensive market intelligence in the form of research reports, production cost reports, feasibility studies, and consulting services. Our team, which includes experienced researchers and analysts from various industries, is dedicated to providing high-quality data and insights to our clientele, ranging from small and medium businesses to Fortune 1000 corporations.

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